Downtown Durham's neighborhood bottle shop and wine bar offering online ordering with curbside pickup and free delivery.
Free Delivery throughout the Triangle* with an $89.99 Minimum Order
* Durham, Chapel Hill, Raleigh, Hillsborough, and Cary
Flat-rate UPS Ground Shipping:
$50 on a case of 12 bottles to a limited selection of states in the continental United States.
Call 919-973-2001 or email email@example.com to inquire.
Fresh, classic glou glou style red, light body, bursting with juicy red cranberry, blueberry and cherry fruits. Woodsy with dried herbs and a plush texture. So easy to drink, it’s much more than Okay! Farmed with organic practices.
A second label of Rootdown Wine Cellar by Mike Lucia to produce affordable new varietal wines. The fun naming idea came from a casual conversation how he uses “it’s okay” constantly. It then tuned into Es Okay, with humorous label and fun lines. The idea is to keep this wine light and fresh. The red is a blend of 5 Portuguese varieties. Each variety was fermented separately with native yeast. Wine was punched down two times a day and pressed around 5-10 brix. Touriga National was partially fermented whole cluster (roughly 25% of the wine). The wine finished fermentation in tank and then barrels where it finished secondary. Aged in neutral barrels for 6 months. 540 cases produced.
Rootdown was started by winemaker/owner Mike Lucia in 2014 initially as a rose-focused brand but has since grown to produce rose, white, and red. Mike got his start in wine at a very early age growing up in Healdsburg in Sonoma. After working for producers such as Ridge and earning a viticulture degree from Fresno State, Mike became the assistant winemaker at Copain in 2010. He oversaw the Tous Ensemble program and oversaw most aspects of day to day winemaking. Upon Copain’s sale to Kendall Jackson, Mike is now able to fully focus on Rootdown. Considered one of the most talented young winemakers in California, Rootdown is a label to watch.
LouElla is Downtown Durham's neighborhood bottle shop, bar, and event space offering curated wine, craft beer, and fortified selections from family operated producers. The business takes its name and mission from owner and proprietor Campbell Davis's Great Aunt LouElla who was much beloved for her warmth, hospitality, and generous spirit. Whether we are serving you at the bar or helping you pick that perfect bottle to host your celebration, our mission is to share LouElla's hospitality with the community.
Owner & Manager
For Cam Davis, LouElla is the culmination of more than 20 years of experience in the hospitality and beverage industry. Cam has successfully managed some of Durham’s finest locally and nationally recognized establishments, including Hutchin's Garage, Guglhupf, Rue Cler, and Durham Catering Company. He brings a wealth of wine and beverage knowledge, not only from his extensive restaurant experience, but also from his tenure as Durham Sales Manager for wine distributor Bordeaux, Fine and Rare.
316 West Geer St, Suite A, Durham, NC 27701
Tue. 11am - 8pm
Wed. & Thu. 11am - 9pm
Fri. & Sat. 11am - 10pm
Sun. 11am - 8pm